As Aromatech General Manager, could you introduce your company?
Aromatech is a family business celebrating its 30th birthday next year. We are specialised in sweet and savoury flavours, for all types of applications. Today Aromatech group boosts 8 production sites located around the world, we have more than 150 collaborators globally, 30% of which are dedicated to R&D. Aromatech growth directly results from its close collaboration with clients and tailor made proposals.
If I understand correctly, your development is international oriented – what does Africa Processing mean towards Aromatech development in Africa?
Africa Processing project is in line with our group’s philosophy because its aims to offer turnkey solutions to African food processing companies. This partnership is based on complementary businesses’ expertise and collaboration. The aim is to participate in developing innovative and competitive food products at our industry quality standards.
Today there is a clear will from governments in Africa to replace imported food products with locally produced foods. What would you recommend to African companies willing to invest in food processing?
Nowadays, it is important to propose food products that are adapted to local market tastes. In France the ‘Made in France’ is very important and is expanding significantly. It goes without saying that this philosophy is similar in every country.
Africa Processing now allows African entrepreneurs to produce and market a wide range of food products. Turnkey solutions allowing to be operational quickly with an ongoing support.